How to conduct a Search Engine Optimization (SEO) Analysis

What Will You Learn?

• You will be able to conduct a SEO Analysis
• 1. Search Engine Optimization background
• a. What is Search Engine Optimization (SEO)?
• b. What is SEO Analysis?
• c. Why is SEO analysis important?
• 2. On-page SEO
• a. How to analyse on-page SEO
• b. What is on-page SEO
• c. On-page SEO checklist
• 3. Off-page SEO
• a. How to analyse off-page SEO
• b. What is off-page SEO
• c. Off-page SEO checklist
• 4. How to perform an SEO analysis of your site in 10 quick steps
• a. Check Google visibility on Google
• b. Check URL’s and Meta descriptions
• c. Analyse titles and headings
• d. Evaluate incoming links
• e. Analyse your spam score
• f. Check your internal links
• g. Investigate for broken links
• h. Analyse your website content
• i. Audit your images
• j. Check your page speed
• 5. Some of the best SEO evaluation tools & checklists to download